- 7 - 15 มี.ค. 2563
- Munich, Germany
Munich and Bavaria are centers of creativity that exemplify excellent connections between design and the economy. MUNICH CREATIVE BUSINESS WEEK (MCBW), organized by bayern design, takes place in the first quarter of every year and is the largest design event in Germany. To illustrate the region’s design potential, along with more than 120 committed program partners MCBW creates a platform where companies with an affinity for design as well as designers, design agencies across disciplines including architecture and advertising, and design aficionados can follow the claim "Design connects!" More than 70,000 participants can take advantage of the substantial opportunities to transfer knowledge and explore inspiring design experiences offered in two programs: CREATE BUSINESS! for professionals, and DESIGN SCHAU! for all others interested in design.
The focus of the concept and of the content of MCBW is highlighted by alternating themes reflecting current trends in society. The 2020 edition of MCBW will center on "Sustain by Design", due in part to the debates about climate change and the transformation of the use of energy, because good design drives ecologic, economic and social sustainability. Six themed clusters – the future of media, work, cities, fashion, digitization, and innovation – will be presented and discussed.